Our story

From Champion to Entrepreneur: The Story Behind Squad Nutrition

After winning 30 French Championship titles, 3 European Championship titles and rising to 2nd place in the world rankings in water skiing, Sébastien De Freitas is the one who will change the future of our Clermont-Ferrand brand Squad Nutrition.

His path, marked by intensive years in the United States, took an unexpected turn. He was forced to end his high-level career following multiple injuries. An entrepreneurial spirit, he boosted this aspect during his studies alongside his impressive track record. Back in France, he joined his father to contribute to the development of the family business.

Always driven by his passion for sport and committed to well-being, Sébastien is committed to offering the people of Clermont-Ferrand a unique sporting experience. The story begins with the opening of the group's first franchised On Air Fitness clubs in Auvergne. At the inauguration of the first club, fate brought Sébastien together with Vincent Teixeira, a bodybuilding enthusiast and creator of his own protein powder brand, Olympic Nutrition. Seduced by Vincent's vision and commitment to providing quality products for all athletes, Sébastien offered to support him in developing his brand, thus giving birth to Squad Nutrition.

Performance

Inspired by the competitive spirit and determination of Sébastien De Freitas, SQUAD Nutrition embodies the commitment to athletic performance and self-improvement.
Nutrition and supplementation are essential to an athlete's life and performance, and we understand that every athlete aspires to push their limits and reach new heights in their sport.
That's why we're committed to providing high-quality sports nutrition products that support this commitment to excellence. Whether you're a professional athlete looking to compete, a fitness enthusiast determined to push yourself to the next level, or even a bodybuilding enthusiast, our products are specifically designed to help you achieve your goals, whether physical or athletic.

Transparency

Every ingredient we use is rigorously selected for its quality and effectiveness. From the origin of raw materials to production and quality testing, we make it a point of honor to offer you complete traceability at every stage, focusing our development on Made in France.

We work closely with trusted French suppliers, carefully selecting each ingredient for its quality and composition. This product, developed entirely through short supply chains, demonstrates our commitment to taking care of your health by offering you quality products, where transparency and French know-how prevail.

Quality

For us, quality is more than just a word; it's a deep commitment to our customers, their well-being, and their athletic performance.
Our dedicated team of nutrition experts and bodybuilding enthusiasts are committed to providing you with products made with quality ingredients that not only meet your nutritional needs, but are also easy to digest for optimal nutrient absorption, and contain the essential amino acids for your success.

And let's not forget the taste! We understand that taste pleasure is essential to your satisfaction as a customer, which is why we strive to create products that are both effective and taste good, with natural flavors and high-quality ingredients, because we believe that pleasure and performance go hand in hand.

"A brand created by enthusiasts, for enthusiasts."
Sebastian De Freitas
Managing Director - SEDADI Group